Public media for a new generation.

Soap Public Media is a non-profit organization, focused on serving users: They’re not for sale. We don’t sell advertising, and we don’t collect personalized data. Our editorial team acts in our users’ interests.

For us, the public media business model makes sense. Public news media, financially stable and with growing audiences, have a well-established place in the landscape. “Viewers like you” see the value in supporting the quality information that public media organizations provide.

Donations to Soap Public Media support:  

Audience outreach

Educational programs


Platform for clarity.

Soap Public Media uses a platform and tools developed by our technology provider, SoapAI.   

Help us realize the vision.

Soap Public Media is a non-profit with a robust platform that supports a vision for bringing trusted sources, clarity and context to youth.

With Soap, users get the issues first then they get a broad range of perspectives for every issue — not the noise or personalized bias inherent in “What’s Trending” in social media, or the possible slant of getting all their news from one news service.

The Soap Public Media team is experienced in journalism, education, design and technology. We combine humans with AI to insure the integrity and quality of Soap.

We need your support to realize this vision, improve the behind-the-scenes efforts and the experience of using Soap.

Please make a donation today or, if you prefer, contact us to discuss a contribution.


Contact Us

Soap @ Institute for the Future

201 Hamilton Avenue

Palo Alto, CA 94301

Follow Soap